needed to be invented,
flipping club culture inverse
and coming up with
a metaphor for this dilemma.
What is the opposite of clubbing?
The answer to this can’t be
THE STORY OF
HOW NOT TO CLUB WITH
When the discussions around GEMA* fees for clubs, even those not playing any GEMA registered music, were starting to take off and some of the clubs felt threatened by these charges, the staff at LIVING STANDARDS were wondering how this would influence the club culture in general and started working on how this could be expressed through an object.
The opposite of clubbing needed to be invented, flipping club culture inverse and coming up with a metaphor for this dilemma. What is the opposite of clubbing? Huh? The answer to this can’t be not clubbing, Chris Rehberger, founder and creative director of LIVING STANDARDS is summarizing the task they’ve seen themselves confronted with.
The result was AN
an inverted disco ball,
the OCSID light object.
OCSID is made of 8 differently sized black perspex rims of which some are opaque and others transparent in different grades. This results in a playful shadow painting on the walls around the object when switched on.
The OCSID light object will premiere September 15 2017 18 - 21hrs at ANDREAS MURKUDIS concept store with an open bar by Our/Berlin Vodka on Potsdamer Strasse 81, 10785 Berlin
* GEMA (Society for musical performing and mechanical reproduction rights)